About Me
Hi, I’m Gabe Grossman, an independent SEO consultant and digital marketing expert. With over a decade of experience, I’ve fine-tuned my skills, delivering results for top global brands.
Having worked with Australia’s leading agencies and led teams throughout my career, I understand what it takes to climb Google’s ranks. I also know that many businesses unfortunately fall prey to shoddy SEO tactics and pushy sales reps that fail to deliver on their promises.
That’s why I’ve transitioned to full-time freelancing, offering my services directly to clients like you.
I carefully choose projects to ensure top-notch service, prioritising transparency, and autonomy every step of the way. Think of me as an extension of your team, cutting through red tape to deliver results that exceed your expectations.
How I Work
My SEO Journey
My journey into the digital world began at a young age. While other kids were busy playing video games, I was teaching myself HTML. Coding became my passion project, and before I knew it, I was crafting websites for businesses while still in high school. It was my first taste of turning a passion into a profession, and I was hooked.
In 2012, I took the plunge into the world of digital marketing as an account manager for a performance agency. It was love at first sight. The perfect blend of psychology, technical expertise, and creativity struck a chord with me, and I’ve been passionate about SEO ever since.
Over the years, I’ve climbed the agency ladder, holding senior positions and leading high-performing teams at renowned agencies like iProspect, Performics, Overdose, and Impressive Digital. Most recently, at Half Dome, I was responsible for developing the SEO product from scratch.
One of my career highlights is being part of award-winning projects, recognised in SEMrush and APAC Awards. I’ve also been invited to present as SEO meetups and contribute to webinars with internationally regarded thought-leaders.
But my passion for SEO extends beyond the office walls. I’m also an instructor for an online boot camp at Monash University, where I have the privilege of sharing my knowledge and expertise with eager learners. Additionally, I find immense satisfaction in coaching and mentoring fellow SEO specialists, helping them unlock their full potential.
Beyond the digital world, I’m a proud husband and father of three, including a lively 10-month-old. When I’m not optimising websites or analysing search algorithms, you’ll find me immersed in the world of sports or indulging my fantasy football obsession.
My Approach
- Ethical – I steer clear of ‘black hat’ SEO techniques, which violate search engine guidelines. While they may appear profitable in the short-term, they’re not sustainable in the long run.
- Transparent – I avoid technical jargon whenever possible. This ensures clarity on how actions translate into real benefits for your business. I share every step of the process, so you can see exactly what’s been done and why.
- Independent – Working independently allows you to speak to me directly when needed, you don’t have to go through several different departments to communicate, and you get a more personalised service the whole way through.
